Khushii Foundation

An NGO that is really worth considering, because of its focus area, and which justifies the name to it, is “Khushii” which means “Happiness” in Hindi.

Khushii is a Nongovernmental organization that is focused on Education of children, community wellbeing, community empowerment. It has its genesis rooted back in 2017 .It was started by Kapil Dev In 2003, to help children get the most important thing for empowerment; Education. Children can only get education if they are well, and their family is economically sound. Hence, Khushii focuses on community wellbeing, and financial family empowerment along with children education.
This Ngo not only gives the society a holistic support, but also deals with the social issues atomically. It is not only a regular website; it is a great gesture of philanthropy and benevolence, with the intent of aiding and fending for the seeds of society and next generation, ie “Children”.

Digital Impressions sports the pride of having the chance to design and develop a website for this NGO.

Website Design– Giving the website a concoction of Stark and vibrant videos, images on the homepage makes the layout exude a grave concern, and a hope to fix it at the same time. The use of video as the banner of the website clearly articulates the idea behind the initiative. The use of Photos of Kapil dev act as a spur to glance over this website, and coax people to donate for this good cause. The display of stats on the homepage and success story not only makes the website credible, but also enables people to know, that their little help could lead to miracles.

Website Development– Since the website is not linked to e commerce, WordPress platform was used. A tab for donation on the homepage leads to a separate page giving people an option for “customized donations” as well as some options to choose from.

Digital Marketing- The tool that we used to make the website more visible to people is chalked up to SEO- Search Engine Marketing. By the virtue of this, the website ranks higher in the google search, thus augmenting its existence, and recognition. The more the website becomes famous, the more people know about it, and the more donation the website gets. Ultimately Leading to a great support to the children via this website.