With a dream of bringing together premium designers from all over India for collaborative designs, Pernia Qureshi established Pernia’s Pop-Up Shop, which features products from over 100 premier designers. The dream was big, but the association between Pernia Qureshi and Digital Impressions worked towards achieving this. Pernia’s Pop-Up Shop was also our first try at designing and developing an e-commerce website.

WEBSITE DESIGN – The website aims to show everything that Pernia’s Pop-Up Shop is about, from the designs to the countless celebrities that adorn it to styling tips for visitors. With this objective in mind, the website was structured in such a way that visitors can easily navigate to the section that they were interested in – with the different sections being Home Page, Celebrity Closet, Styling Guide & Tips, Custom Looks and Product Pages.

WEBSITE DEVELOPMENT – As this was a website for online shopping, Magento was the platform of choice. To make sure the customers do not face any issues while checking out, easy sign-in options were added with CC Avenue integration also added in for easier payment.

 

Pernia’s pop-up shop Ecommerce Website Preview

Pernia’s pop-up shop

THE BRIEF | THE SOLUTION

Pernia\\\'s Pop-Up Shop offers a curated selection of luxury fashion from India\\\'s top designers. It provides a unique shopping experience featuring contemporary and traditional clothing, jewelry, and accessories, all designed to elevate and sophisticate your style.

The website was built on the Magento 1.7 version.

Magento 1.7, released in April 2012, is a robust e-commerce platform known for its flexibility and extensive features tailored for online merchants. This version introduced significant enhancements, including improved security, advanced payment options, and better performance optimization.

The project went live on April 9th, 2012 with top designers from India as well as Pakistan, here’s the list of them

  • Anamika Khanna
  • Atsu
  • Ayesha Khurram
  • Bharanys Jewellery
  • Cue
  • Gaurav Gupta
  • James Ferreira
  • Janavi
  • Love to bag
  • Masaba
  • Pernia Qureshi
  • Ritu Kumar
  • Shehla Khan
  • Shift by Nimish Shah
  • Shivan and Narresh
  • Valliyan by Nitya Arora
  • Varun Bahl
  • Zariin

We offered website updation, design, and tech maintenance as post-launch services.

The payment gateway integrated into the website was CC Avenues.

They had Blue Dart as their official logistics partner.

This site has been hosted on cloud hosting

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